ABOUT the STUDIO
Led by founder and creative director Nancy Herrmann, Jane & Co. exists as a space where branding becomes both mirror and map—a form of authorship that helps clients express their vision, claim their value, and shape a business—and life—on their own terms.
This work was born from a desire to do things differently—to work more intimately, more intentionally and in partnership with founders at pivotal moments in their business. We help you create a brand that feels elevated, essential, and unmistakably yours.
If you’re ready to be seen, valued, and remembered for the work you truly do—you’re in the right place.
JANE & CO VALUES
BEAUTY as storytelling
INTEGRITY as alignment
CURIOSITY as connection
CREATIVITY as compass
SPACE as freedom
Hello, I’m Nancy
FOUNDER & CREATIVE DIRECTOR
Before launching Jane & Co Design and Branding, I spent more than two decades shaping global campaigns, visual identities, packaging, content, and experiences for brands like Michael Kors, bareMinerals, Alterna Haircare, and I.D. Magazine.
That chapter gave me a deep fluency in the language of image-making—and a front-row seat to how brand stories are told at scale. But over time, I felt called toward something more aligned, more intentional. A space where strategy and storytelling could be deeply personal. Where design could feel like alignment, not just output. Jane & Co. is that space: a studio where my editorial eye and creative direction meet one-to-one collaboration with founders who are ready to be fully seen.
For more of my career story, check out this short interview on the co-lab podcast
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From New York to Los Angeles to Virginia, I’ve worked across fashion, beauty and lifestyle brands, collaborating with global teams along the way. The years I spent as an editor and writer at I.D. Magazine, Architectural Digest and Wallpaper*, brought my love of design and storytelling into focus.
Now, I bring all of it—art direction, editorial instinct, brand strategy—into high-touch partnerships with women-led businesses that are ready to step into what’s next.Check out career highlights from my corporate portfolio at nancyherrmann.com
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Jane is my middle name—and a nod to one of my favorite bands. There’s a quiet constant with a little edge. It’s the name I chose to begin again. A way to honor where I come from, while making space for something new—personal, intentional, and expansive enough to hold the kind of work that’s yet to come.
The “& Co.” is regard for the company I keep: the clients, collaborators, and creative peers who make this work rich with perspective and possibility. -
Gen X culture kid turned creative director
Appeared in the NYTimes style section
300-HR yoga teaching training in Thailand
Collector of art from friends and favorites
Obsessed with mood boards and AI
CREATIVE LEADERSHIP FOR GLOBAL BRANDS, OVER 25 YEARS IN THE MAKING
KIND WORDS FROM CLIENTS
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![Lauren Deen portrait]()
“Working with Nancy was one of the smartest decisions I made during a pivotal career transition. She’s everything you want in a creative partner: sharp, intuitive, and detail-obsessed. Her process helped me uncover what I didn’t even realize I needed. The result? A website that didn’t just exceed expectations—it defined my new direction.”
Lauren Deen
Culinary Storyteller & Brand Strategist -
![Yulin Olliver portrait]()
“Nancy doesn’t just show up as a designer—she’s a partner, a strategist, and a true advocate for your brand. Her deep listening and clear guidance made the experience incredibly empowering. She’s that rare mix of creative powerhouse and grounded pro.”
Yulin Olliver
Founder, For Us By Us Sports -
![Hope Beach portrait]()
“My offer is now clear, my brand is strong, and I finally have a site I’m proud to share. Jane & Co. brought my vision to life with clarity, creativity, and care—capturing something that speaks about me in a way I could never express myself. The outcome far exceeded my expectations and was absolutely worth the investment.”
Hope Beach
Executive Coach, There’s Hope
